Food & Beverage

Pei Wei Rolls Out New App

Pei Wei has launched its mobile app in both the App Store and Google Play.

According to a release, the Pei Wei app offers guests a way to view the menu and customize their meals, then order and pay through the app's interface - allowing guests to simply pick up their food and go.

Guest personalization comes to life when creating a flavor profile according to tastes. The app also allows users to recall their order history and update their current cart with favorite dishes.

Guests who download the app can also access their Pei Wei rewards program.

"The goal is to make Pei Wei an even more convenient option that fits into people's busy and active lifestyles," said Pei Wei Chief Marketing Officer Clay Dover. "As we continue to grow our business, we're looking at operational features as progressive as our menu options."

More Information:

http://www.peiwei.com

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THE DAILY VIEW

  • Alexandra Scarborough
    Papyrus Joins Forces with Designer Lela Rose

    Papyrus is looking to bring the “elegance and style” of fashion to its greeting cards via a new designer collaboration series.

    According to a release, the collaboration marks the first time a fashion design house and greeting card brand have joined forces to develop a custom greeting card collection.

    Papyrus said it is partnering with American fashion designer Lela Rose to introduce the series. Rose will feature her "sophisticated yet modern style" in the debut card and gift collection, slated to launch during New York Fashion Week. The collection will be available in New York City Papyrus stores and select retailers in September, with availability expanding to all Papyrus locations and retailers in October.

    "The fashion designer collaboration series is a celebration of the commitment Papyrus has to the arts, including a focus on the fashion industry, quality craftsmanship and trend-forward design," said Christy Kaprosy, President of Papyrus-Recycled Greetings. "We are delighted to have Lela Rose's elegant line lead the first Papyrus fashion designer collaboration program, and we are excited to bring more fashion designers to our loyal customers in the future."

    The company noted the collection, which draws inspiration from some of Rose's recent runway designs, consists of 16 cards and five gift accessories, including gift bags, gift tissue, roll wrap and a gift tag set. It also will be available online at papyrusonline.com

    "I'm thrilled to be the first designer to collaborate with Papyrus on their exclusive new fashion series," said Lela Rose. "This is a unique way to showcase our designs, silhouettes and prints, and extend the brand into a new category."

 

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