The Dairy Alliance's New Survey Reveals 84% of Parents Do Not Know How Much Calcium Their Children Need
In honor of May's National Osteoporosis Awareness Month, The Dairy Alliance (formerly the Southeast United Dairy Industry Association) surveyed more than 1,000 parents in the Southeast to learn about their family's milk, yogurt and cheese consumption habits to understand the most pervasive myths about dairy.
According to a release, the survey revealed that more than half of respondents (52 percent) didn't know that bone health as an adult can be directly linked to calcium intake as a child. Additional findings include:
-Only 33 percent of parents were aware that drinking cows' milk is associated with a reduced risk of cardiovascular disease
-Price is the most influential factor for buying decisions in the Southeast
-94 percent of respondents purchase dairy foods, such as cheese, but also buy non-dairy milk
-Parents believe protein, not calcium, is most important nutrient in their child's diet
The Dairy Alliance also uncovered that most parents in the Southeast believe the following myths about milk, cheese, yogurt and other dairy foods:
-53 percent of parents think non-dairy milks provide the same nutritional benefits for their family as cows' milk
-55 percent of parents believe eggs are dairy
-Nearly one third of respondents don't know the nutritional breakdown in a glass of milk
"In this day of social media, it is often difficult to know the difference between inaccurate news and real, scientific-backed research. At The Dairy Alliance, our mission is to clear up these misconceptions and inform or remind our friends and neighbors that real dairy milk is an essential component to your family's diet and an essential tool in fighting osteoporosis with our "Bone-Gevity: Bones Built To Last" campaign," said Doug Ackerman, CEO, The Dairy Alliance.
In addition to bone-building calcium, one eight-ounce serving of milk has eight grams of protein, which helps to build and repair muscle tissue. In fact, one serving of milk provides calcium, riboflavin, phosphorus, vitamin B12, pantothenic acid, vitamin D, vitamin A and niacin.
National Osteoporosis Awareness Month was created to bring awareness to osteoporosis prevention, diagnostic testing and risk factors. According to the U.S. Office of the Surgeon General, an estimated 10 million Americans over the age of 50 have osteoporosis and another 43 million are at risk of getting this debilitating disease. Although osteoporosis is known for its later-in-life onset, it is considered a childhood disease with adult implications. Due to this, early healthy bone habits, such as enjoying dairy foods with meals, are integral for fortifying bones for life and guarding against fractures and brittle bones.
On May 1, The Dairy Alliance will launch their month-long "Bone-Gevity: Bones Built to Last" campaign, which partners with sports nutritionists and dietitians to offer media interviews, free resources, recipes, and social media giveaways all month long.
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THE DAILY VIEW
Gilt and Sarah Jessica Parker Unveil SJP by Sarah Jessica Parker Bridal Collection for Spring
Sarah Jessica Parker, in partnership with Gilt, kicked off the exclusive launch of SJP by Sarah Jessica Parker Bridal, Gilt’s first foray into bridal ready-to-wear that would have Carrie Bradshaw swooning.
The collection includes dresses, skirts, bodysuits and other pieces, ranging in price from $295 to $2,395 and from sizes 0 to 14.
"Collaborating with Gilt on my first bridal ready-to-wear collection was an opportunity I couldn't pass up," said Sarah Jessica Parker. "The team there is brilliant and allowed me to be imaginative and take risks as I was designing for the non-traditional bride. It has been quite fun to play around with colors, fabrics and details to create unique pieces for all kinds of brides." The collection, comprised of ten styles, is inspired by Parker's vision of a modern, non-traditional bride, and is designed to dress a woman for a variety of wedding milestone moments; from her bridal shower through her wedding reception. Styles offered are a unique mix of classic dresses and gowns, modern bodysuits, full skirts, and a jumpsuit. The color palette includes traditional bridal white, sleek black, plus pops of blush, poppy, light gray and blue.
Designed in collaboration with Gilt, the collection was produced in New York City utilizing fabrics like cashmere and stretch crepe sourced from Spain, Italy and France.
The pieces all feature carefully curated details like elegant bows, sophisticated cutouts, feathers, intricate embroidery and beautiful hand-stitched beading.
The actress and style icon is no stranger to chic bridal wear. Carrie Badshaw, famously played by Parker, took part in an elaborate bridal photo shoot in Sex and the City: The Movie. The shoot featured gowns from designers like Christian Lacroix and Lanvin. Parker famously wore a black wedding gown for her own wedding to Matthew Broderick in 1997.
"Not only is Sarah Jessica Parker's style known around the world, her point of view is one-of-a-kind," says Tom Ott, Chief Merchant of Gilt. "Sarah Jessica brings her impeccable taste and fashion sensibility to life in this collection. We think our customers will be delighted with the offering which is stylish and well-priced in the bridal category."
As part of the bridal launch, Gilt will also offer 15 exclusive styles from the SJP by Sarah Jessica Parker footwear line, each of which are complementary to the bridal collection.
To correspond with the bridal collection launch, Gilt City will present offers from some of Sarah Jessica Parker's favorite places in New York City.
The offers were each chosen as a way to help brides plan for and celebrate the big day with highlights including, Leather Spa, Lars Nord Studio Tailoring, Mah-Ze-Dahr Bakery, among others.
Tea Forté Introduces ‘Matcha’ Collection
Convenience meets tradition in Tea Forté’s new Ceremonial Matcha Bowl Set and the Matcha Single Steeps.
The company said its spring harvested, shade grown, stone ground, organic matcha tea is best served in a centuries-old Japanese tea ceremony called chanoyu: a preparation technique known for its centering meditative qualities.
"The launch of Tea Forté's Matcha collection represents our continued commitment to wellness and cultivating all the potential mental and physical health benefits of tea," says Tea Forté CEO Michael Gebrael. "In addition to our high quality Pure Matcha, we've also blended four distinct flavored Matcha varieties. Prepackaged in pouches measured out for a single serving, our Single Steeps Matcha is ideal for the office, travel, or to keep with you for a boost anytime."
Tea Forté noted its handcrafted ceremonial tea bowl, handmade bamboo whisk and measuring ladle “encourages serene enjoyment of our premium Kosher, gluten-free and vegan matcha blends.” These include: Pure Matcha, Chocolate Matcha, Coconut Matcha, Ginger Matcha, and Chai Matcha.
According to a release, in addition to its distinctive taste, matcha is prized for its health benefits. Steeped green tea contains only the antioxidants that can be extracted in water, while with matcha, the whole leaf is consumed.
Available now in select stores and online at teaforte.com.
Expedia.com has released a year-end look at U.S. traveler behavior and trends for 2017, analyzing data to identify the most in-demand destinations, hotels, activities and more.
Among other insights, the roundup revealed:
- Labor Day was the busiest weekend for car rental
- Disney Theme Parks topped the list of things to do
- The average hotel stay was two nights
- Top destinations based on 2017 air travel included major global cities like New York, London and Bangkok
- Popular tourist destinations included Orlando, Cancun and Las Vegas