Travel & Leisure

SHR Developer of WindsurferCRS Secures Growth Capital to Support Expansion

SHR reported it has secured $20MM in growth capital to support its expansion in the U.S. and in Asia-Pacific.

According to a release, on the eve of making the Inc. 5000 List for the fifth year in a row, SHR finds its style of doing business in high demand. The rapid growth over the past two years is indicative of hoteliers' preference for a CRS backed by a high level of intelligent support from a staff with hotel operations experience.

"We are very excited about the future of SHR. The new growth capital available to the company will help expand our efforts to improve the lives of hoteliers struggling to streamline the management of their distribution to maximize their revenue," says Rod Jimenez, SHR's CEO.

As part of its expansion plan, SHR's Singapore Office is slated to open in October and will be hiring staff to support its growth in the Asia-Pac region. On the home front, the company is adding space to its Houston headquarters to accommodate another thirty staffers.

"Growth is spectacular for Sundial this year as we have exceeded budgeted forecasts by 22 percent in occupancy, 9 percent in REVPAR and 13 percent in Average Daily Rate since the implementation of the WindsurferCRS. It doesn't surprise me that SHR is growing as rapidly. They provide a top tier distribution platform backed by unparalleled service, something their competitors struggle with," says Brett Lindsay, Director of Sales & Marketing, Sundial Beach Resort & Spa.

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  • Alexandra Scarborough
    Tea Forté Introduces ‘Matcha’ Collection

    Convenience meets tradition in Tea Forté’s new Ceremonial Matcha Bowl Set and the Matcha Single Steeps.

    The company said its spring harvested, shade grown, stone ground, organic matcha tea is best served in a centuries-old Japanese tea ceremony called chanoyu: a preparation technique known for its centering meditative qualities.

    "The launch of Tea Forté's Matcha collection represents our continued commitment to wellness and cultivating all the potential mental and physical health benefits of tea," says Tea Forté CEO Michael Gebrael. "In addition to our high quality Pure Matcha, we've also blended four distinct flavored Matcha varieties. Prepackaged in pouches measured out for a single serving, our Single Steeps Matcha is ideal for the office, travel, or to keep with you for a boost anytime."

    Tea Forté noted its handcrafted ceremonial tea bowl, handmade bamboo whisk and measuring ladle “encourages serene enjoyment of our premium Kosher, gluten-free and vegan matcha blends.” These include: Pure Matcha, Chocolate Matcha, Coconut Matcha, Ginger Matcha, and Chai Matcha.

    According to a release, in addition to its distinctive taste, matcha is prized for its health benefits. Steeped green tea contains only the antioxidants that can be extracted in water, while with matcha, the whole leaf is consumed.

    Available now in select stores and online at



QUICK 5 has released a year-end look at U.S. traveler behavior and trends for 2017, analyzing data to identify the most in-demand destinations, hotels, activities and more.

Among other insights, the roundup revealed:

  1. Labor Day was the busiest weekend for car rental
  2. Disney Theme Parks topped the list of things to do
  3. The average hotel stay was two nights
  4. Top destinations based on 2017 air travel included major global cities like New York, London and Bangkok
  5. Popular tourist destinations included Orlando, Cancun and Las Vegas